How do we protect the intellectual property of our MVP? This is a question many businesses and startups grapple with in the early stages of developing a new software product. Some businesses delay pursuing IP protections because of time and money, thinking they can secure it post-product launch, when revenue is more steady and they have a better grip on product-market fit.

Failure is scary, especially when there is a lot of money involved, and some business leaders are more inclined to ignore the possible risks than to face them head on and prepare for the possibility. Here’s the irony: when you prepare for failure, you’re better equipped to succeed. In this post, we’ll walk you through how to assess your risk footprint, metrics to help you evaluate your status, and response strategies when your MVP is struggling to survive.

In Agile methodology, the goal is to build as lean a product as possible. A lot of people look to low-code or no-code solutions to keep costs down, but the irony is that these are still sometimes antithetical to Agile dev, because you wind up with a lot of parts and pieces that are tangential to the product.

Getting to Launch Day for your MVP takes months (or maybe years) of hard work, and when the day finally comes you’re rewarded with … even more work. Ha! You knew this, you tried to plan for this, but it’s normal to feel daunted by the enormous effort it will take to grow your fledgling newborn app into a robust, full scale product that users trust and rely on. Read on to learn more!

Let’s be honest: 2023 was a brutal year for new startups. Venture capital funding worldwide fell by more than half in 2023 and many startups struggled to get funding. We have a positive outlook on 2024, but it’s more crucial than ever that startups nail their investor pitches with the right strategy and information. There’s one secret ingredient that can help you close the deal. Read our post to learn more!

A lot of MVPs fail when founders misunderstand the meaning of “minimum viability.” A product might be easy to build, but if you’re missing product-market fit, it’s a wasted effort. In today’s post, we offer a framework for helping you ensure customer validation so that your team knows what to build before they start.

Mastering feedback from MVP iterations is complex and time-consuming. You have to answer a bunch of questions: What are you trying to learn? How will you measure success/failure? What tools and strategies will help you capture the right feedback? In this post, we’ll walk you through five tips for mastering feedback on your MVP to optimize your learnings and build a successful product.

Finding early adopters and beta testers in your target market can be tough. We see a lot of startups try to skip this step. They try to get their friends and family or even their executives to do it, but that creates a real risk for the business: features might get built that don’t make sense to the end user, or solve their problems. By contrast, investing in a strong beta testing strategy provides something really valuable: the chance to build product-market fit in real time.

You probably know this statistic: roughly 90% of startups fail. And you’re probably aware that 2023 was a year of record-lows in venture capital investments. With stats like those, the pressure is high for Minimum Viable Products (MVPs) to prove their promise. Key Performance Indicators (KPIs) and metrics play a crucial role in assessing the viability of not just your custom solution, but your business. But which metrics matter?

There’s more to it than cost-efficiency. A truly agile MVP software development process is about iteration, scalability, and adaptability as you learn more about the needs of your users.

It’s crucial that both parties are on the same page regarding goals, objectives, and the path to achieve them.

We’ll break down what happened, and what we think it means for developers and businesses who use Terraform.

Mile Marker hosted our first webinar on creating technical product strategy for new products. Whether you’re a startup or small business, CEO Daniel Litvak’s tips are proven to help teams like yours save time and money on new product development. Check out highlights from the presentation below.

Cost efficiency is a key benefit of building an MVP.

Does full product dev really exist???

How to strategically invest in custom software development when the time is right.

Federal tax incentives can be a game-changer for software startups.

In this age of information overload, managing our thoughts, ideas, and information can be rather difficult.

Teams - good teams - are constantly seeking ways they can improve the way they work. Being “agile” is all the rage these days, but what does it really mean to embody an agile spirit? We’ll step through it in a series of aphorisms…Perfection is the Enemy of Progress There are times in life you need things to be perfect, or at least close - you’ll find no room for error when it comes to safety calculations in an architectural build, for instance. Rigorous review, editing, and testing are time-devo

Working with a dev shop is an entirely new experience for many. It is for that reason that we assembled a primer on the process that we share with our new clients to help them navigate the world of software and agile development. What applies to us applies broadly to other shops as well; we have summarized the high points of our own personal “user manual” in the hopes of improving client/developer relationships everywhere!Understanding Software Development as a ProcessSoftware development comes